Understand your SEO score
What your SEO score means, what moves it, and how to read the overview so you know exactly where to improve.
Your SEO score is a single health number for your site's search performance. This guide explains what's behind it and how to lift it.
Open SEO
In the sidebar, click SEO. The Overview tab shows your score and the biggest factors.
Read what helps and hurts
Each factor (titles, descriptions, content, speed, links) is scored and explained in plain language, with the fix spelled out.
Act on the top items first
Work top-down — the items at the top have the biggest impact. Fixing a few each week steadily raises the score.
💡 Tips
- SEO is a marathon — expect the score and rankings to improve over weeks, not hours.
Frequently asked
What is a good score?
Above ~70 is healthy. The real goal is steady upward movement as you publish content and fix issues.
How often is it recalculated?
Reach re-audits regularly and after major changes, so the score reflects your current site.
Related guides
Your prioritised to-do list — the highest-impact SEO and content fixes, with Reach drafting many of them for you.
See where you rank on Google for the keywords that matter, and watch them move over time.
Understand your Home screen — the SEO score, setup progress, and the quick actions that matter most today.